Brand Identity, product and packaging design for a board game that creates an immersive way to learn about graphic design.
The goal of ColorMyQuestion® is to gain deeper understanding of the Graphic Design profession, color theory and basic design concepts by applying them on the paper board pad to get hands-on learning.
How To Play
Board Game
Using a paper pad as a board makes you interact with the material and generate unique experiences with it every time. By coloring in your path you will see how different colors fill in your maze and see them create other colors in the ColorMyTheory slots.
Packaging
A clean and relaxed look using CMYK colors on the side represent the overall look of the product and packaging identity.
Cards
They're divided in three sections: Questions and Answers (Cyan), True or False (Magenta) and Three Seconds To... (Yellow). All filled with clever questions and challenges made to itch your curiosity about graphic design and maybe create some laughs, who knows?
The game is designed to be inclusive for everyone, and in any level of knowledge of the profession.
